Google Ads Integration
Overview
The Google Ads integration allows you to connect your Google Ads account with the Marketplace platform for seamless audience synchronization. This integration enables you to:
- Sync customer segments from your CDP to Google Ads as Customer Match audiences
- Automatically update audience lists based on your customer data
- Target your customers with personalized advertising campaigns
This guide is divided into two sections:
- Customer Setup: What the customer needs to provide to enable the integration.
- Delivery Setup: What your team configures based on the customer's input.
Getting Started
To set up the Google Ads integration, follow these guides in order:
- 📋 Customer Setup Guide - Customer configuration steps
- ⚙️ Delivery Setup Guide - Internal team configuration